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Advancing the Industry Award View 2006 Award Winners



Emerging Strategies That Address an Ever Changing Business Landscape

Helsinki, Finland
25 September 2006
Hilton Helsinki Kalastajatorppa

In 2006 we have seen Business travel faced with a whole new set of conditions—new business destinations, shifting market dynamics—as it continues to adjust to the imprint of disciplined procurement practices in the sourcing of travel services and products. This ACTE Executive Forum has been especially developed for the Nordic business travel professionals and to tap into the region’s expertise to discuss both the challenges and solutions these conditions have rendered.

The day will begin by sharing best practices from the perspectives of corporates, TMCs and hoteliers for optimizing hotel spend. The Forum will then review sourcing tools available in the market and examines the varied results from these tools in procuring business travel services. Following a roundtable discussion that will survey attendees and compare their responses to a ACTE/Business week survey, the day will conclude with a discussion on the business environment and the recent experiences by leading Nordic companies to establish managed business travel in Asia.

Register

Agenda

09:00 – 09:30

Open Registration

09:30 – 09:45

Opening Remarks and Welcome by Jo-Anne Lloyd, Regional Director EMEA, ACTE

09:45 – 10:45

Best Practices and Defining the New Success for your Hotel Program

Taking a page out of the airline yield manager’s book, many global hotel chains are now promoting dynamic pricing models as part of their distribution and revenue management strategies in anticipation of the next round of hotel sourcing. This session will examine dynamic pricing and other pricing strategies, such as LRA acceptance that have characterized the recent—and likely near-future—negotiations between hotels

Presenter:
Michael Madison, Director of Strategic Alliances, Hotelzon

Presenter:
Anne Pekkanen, Sales Director, Hilton Scandic, Finland and Baltic

Presenter:
Line Hein, Travel Manager, Novo Nordisk

10:45 – 11:45

What’s the Best Advice A TMC Can Offer Its Nordic Clients to Optimize Hotel Spend and Facilitate Processes?

In this session representatives from four TMCs will be invited to share their best practical advice on tools and tactics corporate travel managers may use to optimize their hotel spend. Each representative has 7 minutes to share recommendations that yield the most positive impact for finding savings for the corporation’s hotel programme. Attendees will have the opportunity to get details on offered advice during the Question & Answer part of the session.

Moderator:
Moderator: Michael Madison, Director of Strategic Alliances, Hotelzon

Presenter:
Mika Kiljunen, Managing Director ,Kaleva Travel Invest Oy , Carlson Wagonlit Travel Partner

Presenter:
Soeren Bak Andersen, Project Manager, BCD Travel

Presenter:
Carin Sjöberg, Nordic Director Sales & Client Management, HRG

11:45 – 13:00

Buffet Lunch

13:00 – 14:00

e-Technology for Strategic Travel Sourcing

Technology applications have long been accepted as a route for improving processes and finding savings in travel management. Only recently has technology begun to be used on more than an incidental basis for travel procurement. This session will cover the big picture of e-Technology as well as best practices and cost savings from companies who have embraced technology for sourcing their travel spend.

Moderator:
Lambros Andreásson, Managing Partner, Travelogica AB

Presenter:
Anders Lundqvist, Senior Manager, IBX Source Practice

Presenter:
Jari Oinonen, Senior Manager, Travel and Car Offering, Corporate Support Services, Fortum Oyj

Presenter:
Ralf Floris, European E-Sourcing Strategy Manager, Heinz

14:00 – 15:00

Nordic Business Travel Barometer Roundtable

In this session we will conduct a survey that was first issued by ACTE and Business Week that compared finance executive responses to those of their corporate travel manager on various aspects of the managed travel program in their corporations. Forum attendee responses will be compared to the larger survey and results will be analyzed and discussed.

Moderator:
Catherine Lundberg, Consultant, CMM Consulting

15:00 – 15:30

Coffee Break

15:30 – 16:45

Becoming Global with Asia

This session will first look at today’s business environment in Asia and then look at the practice of travel management. A group of your peers will share with you there own industry experience in working with other countries and cities in Asia. This will enable you to learn how to ready your own travel program for expansion here.

Presenter:
Ilpo Kaislaniemi, Vice President, Business Development Finpro

Presenter:
Genevieve Sulway, Director, Travel, External Resources and Customer Care, Indirect Sourcing, Nokia UK

16:45 – 17:00

Closing Remarks and Thank you

Forum Location and Hotel Accommodations


Hilton Helsinki Kalastajatorppa Website Click here.


Scandic Hilton Website click here.

The Hilton Helsinki Kalastajatorppa is offering a preferred rate for attendees which include Hilton Buffet Breakfast. To find out more please contact Megan Lenfant to make accommodation. [email protected]

Single Room 85 € / room / night
Twin Room 85 € / room / night

If coming from the airport or driving:

Helsinki Vantaa Airport
Distance from hotel: 12 mi.
Drive time: 35 min.

Directions: From the airport, take road 45 to Helsinki. Take Keha I/Ring I lanteen (west) and then 120 for Centrum. At Haaga roundabout follow signs for Munkkiniemi. Continue and follow signs for Tapola. On Ramsaynranta, follow signs to the hotel.

Parking is Free: Please exchange your ticket at the registration desk for a complimentary exit ticket provide by the Hotel.


Please remember! Open registration and morning coffee with breakfast sandwiches will begin at 8:30 followed by the start of the day at 9:30.

Planning Committee

Alisa Bornstein, Managing Partner, Travelogica AB
Ann Cleveland-Oey, Wärtsilä Corporation, Category Manager, Global Travel Management & Indirect Purchasing Finland, Corporate Supply Management
Tuija Pirskanen, Sales Manager, HRG Nordic
Ingemar Aakesson, Director Marketing & Communications, HRG Nordic
Catherine Lundberg, Consultant, CMM Consulting
Annika Johansson, Senior Key Account Manager, First Card - Nordea Bank AB (publ)

ACTE Education

For information about this or other ACTE Educational Forums, please contact:

ACTE education department at 1-703-683-5322

Megan Lenfant at +33 1 47 68 16 54 or [email protected]