Seek and Find, Not Show and Tell...
All ACTE Education Sessions are designed to be “seek and find” opportunities – not just “show and tell.” Attendees will engage with thought leaders and subject matter experts to resolve challenges and discuss advanced developments within the global business travel industry. Topics will center around four key themes:
- "Think About" Workshops
- Next Generation Communications & Technology
- Advanced Travel Management Competencies
- Corporate Meetings Management
“Think About” Workshops
- Duty of Care Update
- Experience the World of Global Business Travel Management - ACTE's Around the World in 80 Hours Initiative
- New KPIs for a New Decade
- Switch: How To Change Things When Change Is Not Easy
- The “Genius Bar” – Takes on the Future of Corporate Travel Management
- What’s Hip About Business Travel…And Why You Should Know
Next Generation Communications & Technology
- Cultural Considerations in Today's Traveler Decision-Making
- Is there an App for That?
- LinkedIn & Other Social Media for Beginners (Level I)
- Social Media Listening Skills (Level II)
- The Digital Generation Comes of Age
- The 2-Minute Elevator Pitch – Matching Your Message to the Audience
Advanced Travel Management Competencies
- Bottom Up: The Rise of Consumer-based Technology in Corporate Business
- Create a One-page Travel Policy in 60-minutes
- Industry Issues That Matter
- Managing Ancillary Fees: A Solutions Pecha Kucha
- Mythbusters: Finding Exceptions to the Rules
- Rewarding Strategies to Harness Traveler Buy-in
Corporate Meetings Management
- Corporate Meetings Management Boot Camp
- Mining Your Meetings' Data
Do you have an idea you think we should incorporate? Do you have a speaker to recommend? E-mail Kate Farrell at [email protected] with your suggestions.
Education Session Descriptions, Dates, and Times
Sunday, April 10, 2011 4:00pm - 5:00pm
World Café & Reception (Invitation Only)
Imagine a place full of innovation and energy, where individuals with similar interests and experience from around the globe can gather to share ideas and best practices. The World Café is that place, providing a casual and intimate environment that will be sure to generate great conversations regarding issues in travel management that matter to you. Launch your conference experience while you enrich your knowledge!
Monday, April 11, 2011 11:30am – 12:30pm
M101 LinkedIn & Other Social Media for Beginners (Level I)
This session is for those who want to move beyond using LinkedIn as a 21st century rolodex. Explore the use of social media applications in the business environment and reposition your online presence.
M103 Industry Issues That Matter - Session has reached maximum attendee capacity
Presenters:
M104 Managing Ancillary Fees: A Solutions Pecha Kucha
This session will showcase strategies and solutions companies are implementing for improved identification and management of ancillary fees. The Pecha Kucha format - 20 slides advancing every 20 seconds – delivers a broad overview of market insights divided into bite-sized increments you can readily absorb in 60 minutes.
M105 Cultural Considerations in Today's Traveler Decision-Making
Companies can set competitive travel budgets, benchmark contracted prices, and establish clear policies, but they have to be sensitive to local cultural differences to change employee traveler behavior and beliefs to achieve the optimal return on travel – or travel alternative – investments. Come to this session to review timely global research on diverse employee connection practices in North America, Europe, and Asia and discuss the successful demand management initiatives that work differently worldwide.
Compliments of:

Monday, April 11, 2011 3:15pm – 4:15pm
M201 Social Media Listening Skills (Level II)
Social networking tools enable travelers to share experiences and information, giving them more power to influence the procurement of their preferred programs. Examine how savvy travel managers are optimizing social media for real-time feedback and knowledge exchange that is taking their programs to the next level.
M202 Are You Mining Your Meetings' Data?
Meetings’ data is available from various sources throughout the meeting lifecycle, but few companies are mining that intelligence to identify and influence cost-saving behaviors. Discover leading practices to consistently capture meaningful data to minimize program leakage and optimize policy compliance.
Moderator:
Tom Ruesink, Principal, Ruesink Group
M203 The "Genius Bar" Takes on the Future of Corporate Travel
A panel of young business travel “geniuses” will engage in an open exchange about their visions of how travel will be bought, managed and measured based on new trends in the marketplace that suggest that the reinvention of managed business travel is at our doorstep.
Moderator:
Kurt Knackstedt, Principal, intelligent.travel consulting

M204 Mythbusters: Finding Exceptions to the Rules
Do you know myths about business travel that have been “busted”? This session will reveal to the curious the industry tenets that have been debunked, deflated, and discredited.

M205 Bottom Up: The Rise of Consumer-based Technology in Corporate Business - Session has reached maximum attendee capacity
Tuesday, April 12, 2011 11:15am – 12:30pm
T101 Duty of Care Update
While last year’s ash cloud caused a two week disruption to the travel industry it also provided a “trial by ash cloud” of corporate duty of care preparations and planning. The experience quickly exposed the gray areas that had not been previously considered and left many organizations without clear direction on what to do next to help their stranded travelers.
- Attendees will benchmark their duty of care planning with other organizations
- Identify best practices
- Learn how to position their duty of care role in light of the most recent and unexpected travel disruptions
T103 New KPIs for a New Decade - Session has reached maximum attendee capacity
Are you translating program data into meaningful and actionable information that clearly reflects the performance of your organization's travel program and the shifting goals of your organization? Through this workshop session, attendees will identify new KPIs that reflect the changing travel landscape and emerging business paradigms.
Moderator:
Michael Cox, Founder & Managing Partner, Loyalty Curve Consulting
Sal Sheusi, Senior Vice President, Global Head of Travel Technology, Citi

T104 The Digital Generation Comes of Age
New York Times technology columnist David Pogue takes a thoughtful, funny look at the tidal wave that will hit as the digital generation enters prime time - what we'll gain, what we'll lose, and which beliefs will shift into something we've never seen before.
Moderator:
Frank Petito, President, Orbitz for Business
Presenters:
Thomas Marks, Product Marketing Director, TripIt
Tuesday, April 12, 2011 2:00pm – 3:00pm
Presenters:
Moderator:
Greeley Koch, Director, Strategic Development, Acquis Consulting

T204 Experience the World of Global Business Travel Management - ACTE's Around the World in 80 Hours Initiative
Launching September 2011, ACTE’s Around the World in 80 Hours programme is a certified, hands-on, global immersion training and development programme focused exclusively on global business travel management. Travel professionals will gain unmatched market knowledge within select cities and regions via a customized itinerary that includes as many destinations as schedules allow. Join ACTE staff during this informal discussion to hear more and contribute your ideas.
Moderator:
Kathy Bearden, Consultant, Sales Strategist, K Bearden & Associates, Inc.
Panelist:
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